SUBMIT
EXPERIENCE DESIGN (XD)
DAVID MIKULA

We offer innovative university degrees taught in English by industry leaders from around the world, aimed at giving our students meaningful and creatively satisfying top-level professional futures. We think the future is bright if you make it so.

Experience Design is the discipline of envisioning the future ways people will interact with digital/physical experiences from start to finish: what users do, how they feel, and why it matters. XD combines imagination and rigor, digital and industrial design, research and prototyping, storytelling and entrepreneurship.

Experience Designers are an emerging and important role within organisations. Talented Experience Designers are visual visionaries and confident collaborators that understand the social, emotional, and cultural impact of their work—rewarded for being in-tune with the ever-changing landscapes of technology, media, and business.

David Mikula is a creative partner that helps ambitious leaders shape the ways people experience their brands and organisations.

In the past twelve years, David has been recognised for award-winning innovations in digital and tangible products, marketing and experiences for notable brands like Nike, Microsoft, Sesame Street, NASA Jet Propulsion Lab, Wieden+Kennedy, Whole Foods Market, Foursquare, Digital Kitchen, Coca-Cola and Electronic Arts.


Being a self-taught designer, technologist and competitive gamer from the Internet's golden-age: Mikula fits into the rare category of specialists that learned, as a teenager, how crucial experiments and exploits are in helping people affect the world around them using technology.


Aside from his work, he applies his learnings through teaching and public speaking and is a contributor of the EFF and ACLU. In his spare time, Mikula plays pinball, sails and attempts to build a new internet from scratch. If you’d like to help or have a collaboration in mind, send him an email at wtf@me.com. He'd love to hear from you.

In this class, students will be challenged to design a real-world experience and become familiar with industry methods and tools. They will be exposed to: techniques of transforming abstract concepts into tangible experiences; the power of storytelling, enchanted objects, and “Magic Circles”; and ultimately the impact designers can have on the world.

SKILLS:

- Interaction Design

- Interactive Advertising

- Art Direction

- Creative Direction

- User Experience

- Concept Development

- Creative Strategy

- User Interface Design

- Information Architecture



ABOUT DAVID
HARBOUR.SPACE 
WHAT YOU WILL LEARN
RESERVE MY SPOT

DATE: 20 May - 07 Jun, 2019

DURATION: 3 Weeks

LECTURES: 3 Hours per day

LANGUAGE: English

LOCATION: Barcelona, Harbour.Space Campus

COURSE TYPE: Offline

HARBOUR.SPACE UNIVERSITY

RESERVE MY SPOT

DATE: 20 May - 07 Jun, 2019

DURATION:  3 Weeks

LECTURES: 3 Hours per day

LANGUAGE: English

LOCATION: Barcelona, Harbour.Space Campus

COURSE TYPE: Offline

All rights reserved. 2018

Harbour.Space University
Tech Heart
COURSE OUTLINE

Session 1-5

Fundamentals

• Vision & POV: Understand how you see the world

• Concepts: Good, bad, and ugly

• Storytelling: Painting mental pictures

• Translation: Input, emotion, action, message

Breakout

• Divide class into pods

• Receive team assignments

Project

• Experience Map (Collaborative)

Session 15

Project

• Living Prototype (Individual)

Project

• Present, play, celebrate

Session 11-14

Impression

• Interfaces: UI, input devices, ergonomics

• Feedback: Haptic, materials, motion

• Play: Learning curves, participatory design, attract mode

• Social: Active and passive, participants and spectators

Session 6-10

Expression

• Discipline: Vision meets collaboration

• Mediums: Physical, digital, virtual, mixed + environments

• Atmosphere: Spatial, lighting, scale, sound

• Visual: Colour, motion, composition, typography

Critique

• Review ideas, collaborative working session

Project

• Magic Circle (Group)

EXPERIENCE DESIGN (XD)

BIBLIOGRAPHY

Experience Design is the discipline of envisioning the future ways people will interact with digital/physical experiences from start to finish: what users do, how they feel, and why it matters. XD combines imagination and rigor, digital and industrial design, research and prototyping, storytelling and entrepreneurship.

Experience Designers are an emerging and important role within organisations. Talented Experience Designers are visual visionaries and confident collaborators that understand the social, emotional, and cultural impact of their work—rewarded for being in-tune with the ever-changing landscapes of technology, media, and business.

BIBLIOGRAPHY
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