PRACTICAL MAGIC: CONTEXTUAL RESEARCH METHODS AND PRACTICE
MIKI ASO The shift from traditional design to that of designing interconnected experiences asks designers to be able to think critically across mediums and locations. In this class, students will gain practical experience in qualitative research methods to uncover people’s emotions, behaviours, and aspirations to inform design decisions that can be applied to all mediums. Students will explore ethnographic approaches, field immersions, secondary and analogous research, expert consultation, and most importantly how to make sense of data to get to actionable insights that inform design.
Miki maintains a range of practices that cultivate a deep understanding of people, planet, and context to move everyone towards a more balanced future. Her work is incisive, playful, and experimental–always seeking inventive ways forward while challenging the status quo.
Over the past 10 years, she founded Friends, a collaborative design and innovation company based in Brooklyn and spent time with in-house innovations teams as well as innovation consultancies. Her experience spans envisioning the future of industries, developing strategies/products/services, building creative capacity, and creating processes to operationalize design.
This year she has been working on a design practice that goes beyond human-centricity, imagining how we might consult and consider all beings. Miki is endlessly fascinated by the natural world as well as the weird, wild, and beautiful qualities that make us human. She loves the absurd and silly and is on a mission to co-design livable futures for all.
• Give students an understanding of the value and application of design research
• Provide an overview of a people centered design process
• Provide students with a spectrum of research methods and tools through case studies, project work, and in-field practice
• Guide students to develop their own research approach given a specific brief.
• Learn how to synthesize research into actionable insights that can be communicated with ease.
SKILLS:
- User Centered Design
- Service Design
- Design Research
- Usability Testing
- Concept Development
- Illustration
- Design Strategy
- Ethnography
- Photography
ABOUT MIKI
WHAT YOU WILL LEARN
DATE: 18 May - 05 Jun, 2020
DURATION: 3 Weeks
LECTURES: 3 Hours per day
LANGUAGE: English
LOCATION: Barcelona, Harbour.Space Campus
COURSE TYPE: Offline
RESERVE MY SPOT
DATE: 18 May - 05 Jun, 2020
DURATION: 3 Weeks
LECTURES: 3 Hours per day
LANGUAGE: English
LOCATION: Barcelona, Harbour.Space Campus
COURSE TYPE: Offline
All rights reserved. 2018
PRACTICAL MAGIC: CONTEXTUAL RESEARCH METHODS AND PRACTICE
BIBLIOGRAPHY
The shift from traditional design to that of designing interconnected experiences asks designers to be able to think critically across mediums and locations. In this class, students will gain practical experience in qualitative research methods to uncover people’s emotions, behaviours, and aspirations to inform design decisions that can be applied to all mediums. Students will explore ethnographic approaches, field immersions, secondary and analogous research, expert consultation, and most importantly how to make sense of data to get to actionable insights that inform design.
BIBLIOGRAPHY
COURSE OUTLINESession 2
Case Studies & Design Brief
- Review research examples
- Introduce design brief
- Form teams
- Frame the design challenge
Session 3
Design Research Methods 1
- Secondary research: precedence & landscape
- Plan research and begin
Session 1
- Me? You?
- What is Design Research?
- Goals for the course
- Overview of syllabus
Introductions
Session 4
Design Research Methods 2
- Remote and in-person approaches to: observations, interviews, shadowing, cultural probes, and recruiting
- Tools and methods for documentation and debriefing
- Create interview guide & begin recruiting
HARBOUR.SPACE Harbour.Space is a university created by entrepreneurs for entrepreneurs. We focus on meeting the demands of the future, while traditional education providers are too often stuck in the past.
We’re one of the only European institutions completely dedicated to technology, design and entrepreneurship, and our interdisciplinary courses are taught by some of today’s leading professionals. Our aim is not only to equip students with the knowledge to take on the real world, but to nurture, create and shape tomorrow’s tech superstars.
HARBOUR.SPACE UNIVERSITY
