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Ron Wilde is a user experience designer living in Brooklyn, NY. He founded gap'cork in 2009, a design company specializing in digital strategy, UX / UI, visual design and mobile.
Ron teaches User Experience Design courses at General Assembly and Noble Desktop. He is a licensed private school instructor in the state of NY. Previous to gap'cork, Ron worked for Greenhood+Co, a digital agency in NYC.
Related Modules:
- digital media evolution
- email marketing
- crowdfunding
- selling & presenting
The primary objective is for students to develop a minimum viable product (MVP).
• How to frame a problem without being prescriptive of any single solution
• Apply research methodologies to understand the problem space
• How to define potential users based on research findings
• How to define primary tasks and features
• How to define the product scope based on time, budget and available resources
• How to define a content strategy
• How to organize content to inform design
• Create designs that inform navigation, scale, hierarchy, and interaction patterns
• Create a prototype that helps achieve the primary user goals
• How to test with users and gather feedback
• How to apply feedback and further iterate on the design and prototype
SKILLS:
- User Experience
- Web Design
- Digital Strategy
- User Interface Design
- Social Media Marketing
- E-commerce
- Adobe Creative Suite
- Email Marketing
- Graphic Design
- Sketch
- Prototyping
- Music Production
METHODOLOGYThrough a combination of lectures, exercises, and hands-on projects, students will demonstrate their knowledge and understanding of principles of digital marketing.
Two group projects will add digital marketing concepts to students capstone projects.
DATE: 22 May - 30 Jun, 2017
DURATION: 6 Weeks
LECTURES: 3 Hours per day
LANGUAGE: English
LOCATION: Barcelona, Harbour.Space Campus
COURSE TYPE: Offline
WHAT YOU WILL LEARN
ABOUT RONBIBLIOGRAPHY
BUILDING A PRODUCT: FROM INCEPTION TO PROTOTYPE
The module will explore the core processes used to create engaging and delightful user experiences. Students will create a thesis project from inception to prototype using industry best practices.
The module will build on concepts related to identifying and understanding what people need from the products we design, and how best to effectively communicate those needs through effective organization and design principles.
Students will implement a “user experience toolkit” including concepts related to problem framing, product requirements, information architecture, user flows, wireframes, prototyping and user testing.
By the end of the module, students will have created a testable product from start to finish using the techniques described above.
RON WILDE
Session 1-5
• Intro to User Experience
• Research Methods
• Developing Personas
• User Stories & Feature Prioritization
• Product Requirements
COURSE OUTLINESession 6-10
• Information Architecture
• Content Strategy
• User Flows
• Sketching Solutions
• Wireframes, Part 1
Session 11-14
• Responsive / Native Design Patterns
• Visual Design Basics
• Prototyping, Part 1
• User Testing, Part 1
• Building a Case Stydy
Session 16-20
• Incorporating Feedback
• Ideation and Iteration
• Wireframes, Part 2
• Going Higher Fidelity
• Prototyping, Part 2
Session 21-25
• Project Progress Presentations 1
• Project Progress Presentations 2
• Exploring Secondary User Stories & Features
• Exploring Secondary User Flows
• Wireframes, Part 3
Session 26-30
• Prototyping, Part 3
• User Testing, Part 2
• Types of Development
• Portfolio Building
• Next Steps
HARBOUR.SPACE
HARBOUR.SPACE UNIVERSITY
DATE: 22 May - 30 Jun, 2017
DURATION: 6 Weeks
LECTURES: 3 Hours per day
LANGUAGE: English
LOCATION: Barcelona, Harbour.Space Campus
COURSE TYPE: Offline
BUILDING A PRODUCT: FROM INCEPTION TO PROTOTYPE
BY RON WILDE