SUBMIT

RESERVE MY SPOT

Adam Franklin is the author of Web Marketing That Works -- an Amazon #1 best seller.

He is also a professional speaker, podcast host and co-founder of Bluewire Media.

Adam’s Bluewire Media blog was Australia’s #1 business blog in 2015 and he has also written for The Australian, Sydney Morning Herald and Huffington Post. He's been interviewed on 2UE, 4BC and ABC radio, as well as on many popular podcasts and his weekly 'Bluewire News' email which goes out to over 30,000 readers.


Research/Academic Interests: Data-Driven Marketing, Email Marketing, & Content Marketing.

• Understand the high-level concepts of digital marketing.


• Learn the specific ways in which each tactical building block works.


• Create a digital marketing and social media strategy.


• Learn to implement the strategy by publishing content.


• Acquire the skills to apply this to any business.

SKILLS:

- Digital Marketing

Email Marketing

- Social Media Marketing

Marketing Communications

- Blogging

Web Marketing

- Digital Strategy

DATE: 11 Jun - 29 Jun, 2018

DURATION: 3 Weeks

LECTURES: 3 Hours per day

LANGUAGE: English

LOCATION: Barcelona, Harbour.Space Campus

COURSE TYPE: Offline

WHAT YOU WILL LEARN
COURSE OUTLINE
ABOUT ADAM
BIBLIOGRAPHY
HARBOUR.SPACE 

DIGITAL MARKETING ESSENTIALS FOR BUSINESS

In this class students will learn the essential digital marketing techniques to increase online leads. We’ll begin by documenting a high level digital marketing strategy and then explore each of the building blocks like SEO, social media, email marketing, influencer outreach and content.

Students will complete the module knowing how to build an effective digital marketing system. Recommended for anyone involved in business marketing and lead generation.

ADAM 
FRANKLIN
RESERVE MY SPOT

We offer innovative university degrees taught in English by industry leaders from around the world, aimed at giving our students meaningful and creatively satisfying top-level professional futures. We think the future is bright if you make it so.

HARBOUR.SPACE UNIVERSITY

DATE: 11 – 29 Jun, 2018

DURATION:  3 Weeks

LECTURES: 3 Hours per day

LANGUAGE: English

LOCATION: Barcelona, Harbour.Space Campus

COURSE TYPE: Offline

DIGITAL MARKETING ESSENTIALS FOR BUSINESS

Session 2

Defining Your Buyer Personas

Session 3

Uncovering Your Flagship Content
(aka Lead Magnet)

SHOW MORE

Session 1

Your Web Universe & Digital Marketing Strategy

All rights reserved. 2018

Harbour.Space University
Tech Heart

Session 4

Growing your Audience via Opt-in forms
and Landing Pages

In this class students will learn the essential digital marketing techniques to increase online leads. We’ll begin by documenting a high level digital marketing strategy and then explore each of the building blocks like SEO, social media, email marketing, influencer outreach and content.

Students will complete the module knowing how to build an effective digital marketing system. Recommended for anyone involved in business marketing and lead generation.


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